6 Ways to Embody the Granola Boy Lifestyle

No, “granola boy” is not a new cereal or health bar brand. It’s an offshoot of the “granola lifestyle” – a movement that celebrates all things natural, mindful, and eco-conscious. Chances are, you’ve come across people talking about “granola moms” on your FYP. While a granola mom is known to subscribe to an all-organic, all-natural lifestyle for her family, a granola boy is someone who is eco-conscious, enjoys the great outdoors, and is generally considered low-maintenance.

He spends weekends on hikes or camping trips and practices yoga. His grooming routine is refreshingly uncomplicated, his wardrobe is practical and functional, and he probably also owns a bamboo toothbrush.

Ready to channel your inner granola boy? Here are six easy ways to start.

One of the defining characteristics of a granola boy is a love for the great outdoors. Whether it’s camping, hiking, rock climbing, or surfing, the goal is simple: reconnect with nature and unplug from the noise. Ground yourself in fresh air, open spaces, and the natural world.

Luckily, there’s no shortage of outdoor adventures in the Philippines. You can explore scenic trails that lead to breathtaking waterfalls, such as Aw-asen in Ilocos Sur, or trek up Mount Pulag to witness a sea of clouds at sunrise. If the beach is more your scene, head to the surf towns of La Union, Baler, or Siargao – each offers an opportunity to catch the perfect wave or spend some time under the sun.

The granola lifestyle is all about keeping things natural and simple, even your grooming routine. Opt for a gentle cleanser and a natural deodorant for men. Or better yet, get a product that delivers multiple benefits. Dove Men+Care Body + Face Bar Clean Comfort is an all-in-one grooming essential that cleans, hydrates, and protects your skin.

And because outdoorsy doesn’t mean smelling pawisin, make sure to use Dove Men+Care Deodorant Spray Invisible Dry after you shower. It provides up to 48 hours of protection, so whether you’re heading to work or going camping for the weekend, you’ll stay fresh and confident throughout.

The granola boy look mirrors the lifestyle: earthy, functional, and effortless. Opt for natural fabrics like linen, hemp, and organic cotton in relaxed silhouettes and muted tones such as sage green, navy, and oatmeal.

Footwear is practical yet stylish: Birkenstocks for weekends, hiking boots for trails, or well-worn sneakers for city streets or forest paths. Hairstyles should be low-maintenance and natural, and facial hair rugged yet tidy. The result is a look that feels effortlessly intentional.

For a granola boy, clean eating is key. Swap regular dairy for plant-based alternatives like almond, oat, or soy milk, perfect for your pour-over coffee or morning matcha. Shop local at farmers’ markets to source fresh, seasonal fruits and vegetables – it’s better for the environment and your body.

And of course, no granola lifestyle is complete without actual granola. Snack on wholesome, unprocessed foods like nuts, seeds, and dried fruit, or whip up your own mix. Expand your meals with smoothie bowls and hearty salads. The granola boy diet is less about restriction and more about intentional, conscious choices.

Adopt a wellness mindset, whether that’s through practicing wholistic movement through yoga or taking care of your mental health by meditating. Get plenty of sleep and keep hydrated throughout the day. Whenever you need it, take a break and go for a quick walk or spend a quiet moment with your thoughts.

Whether you’re granola or not, it pays to practice mindfulness in your daily life. It keeps you grounded and intentional and helps you manage stress better.

Embodying granola values goes beyond looking or acting the part — it’s about being kind to the environment in your everyday choices. Practicing sustainability means choosing reusable over disposable items, minimizing waste, and supporting ethical brands whenever possible.

It can also include small but meaningful habits: composting kitchen scraps, shopping second-hand, or opting for seasonal, locally sourced produce. Start small and simple. Use three-in-one grooming products, minimize waste – whether that’s food, gadgets, or clothes – spend time outdoors, or take up yoga.

Remember that the granola boy lifestyle all comes down to authenticity and intention. It has nothing to do with how many flannel shirts you own or how often you visit the farmers’ market. More a mindset than a vibe, it’s all about living consciously and choosing a lifestyle that nourishes you and the planet.