Tips and Inspiration
From Unilever Beauty Experts
Want to look effortlessly sharp without overdoing it? The clean look could be your next power move. In today’s image-driven world, how you present yourself says more than your bio ever will. From disciplined grooming habits to a minimalist clothing style for men, here’s how to achieve the clean look – and make every first impression count.
The clean boy aesthetic is all about simplicity and sophistication. Think polished and unfussy. It’s the kind of look and attitude that says you take care of yourself: clear skin, neat hair, crisp outfits, and confidence that feels effortless.
Scroll through TikTok or Instagram, and you’ll notice more guys trading in loud 'fits and rugged looks for something a bit more refined. The clean look appeals to modern men who value personal care, good grooming tips, and understated style.
In a way, sporting a clean look also shows you’ve got your act together. No need to rely on your mom or your girl to make the call (although their advice and recommendations are always welcome!). Nailing the clean look all boils down to the sum of your habits, from grooming to posture to the way you dress. Here are the key things to focus on.
Great skin is a key part of the clean boy aesthetic. If you're wondering how to look clean and keep your skin looking good every day, start with a solid routine:
Staying fresh from head to toe helps you avoid common issues like body odor, sweat buildup, and rough, neglected skin. A clean start begins in the shower. Reach for Lifebuoy Antibacterial Body Wash with Multivitamins+ Total 10, a body wash that’s enriched with vitamins B3, C, and E, and helps boost skin immunity with regular use, while keeping you fresh and clean all day.
Finally, don’t forget the details: Trim your nails, brush your teeth, and use deodorant daily to make sure all bases are covered.
For facial hair, whether you're clean-shaven or prefer to keep some scruff, consistent grooming is key. For a product that does it all, try Dove Men+Care Body, Face & Hair Wash Clean Comfort. It hydrates while cleansing and is designed to care for men’s skin with its MicroMoisture technology. Bonus: It has a crisp lemon and cedarwood scent that leaves you smelling fresh and energized, no matter what the day brings.
Invest in classic, well-fitted, and high-quality pieces that are easy to mix and match:
Looking clean goes beyond what you wear. It's also about how you carry yourself:
At its core, the clean look is about bringing your best, most put-together self into every room. With smart grooming, well-curated pieces, and a strong presence, you'll step out looking polished and cool and leaving a lasting first impression.